by Mark Hess
cccccccccccccccccccccccHow does Google decide a websites ranking? Well there’s a little video they made to help explain it. It’s not very deep, but you do get the idea that quality links to a site are more important than links out or keywords, and quality is measured by how in depth and targeted the whole set of pages are on any given site. There are also little videos on how Google ads and apps work. It’s worth a few minutes.
by Mark Hess
Building Links by Mark Hess
For the best SEO you need lots of things, but links to your site from related sites are at the top of the list. Why? For a simple explanation, our friends at wilsonweb.com provide this entry:
You’ve heard that you need links to your site to get high rankings, but you may have wondered why. Just why are links to your site are important?
In this first in a series on linking, I’ll give you a brief history of search engines to explain how links fit in. The problem search engines have always faced is how to point users to the best, most relevant webpages in response to their queries.
1. Relevance Based on Human Judgments
The Yahoo Directory was one of the first practical tools for searching the web. It was and is a human- …