Articles for May, 2010

Apple just became more valuable than Microsoft.

by Alec
Apple Surpasses Microsoft as Most Valuable Technology Company. Apple, the maker of iPods, iPhones and iPads, overtook Microsoft, the computer software giant, on Wednesday to become the world’s most valuable technology company. In intraday trading this afternoon, Apple shares rose 1.8 percent, which gave the company a value of $227.1billion, while Microsoft’s value is about $226.3 billion. This changing of the guard caps one of the most stunning turnarounds in business history, as Apple had been given up for dead only a decade earlier.
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My “PC-Fanboy” opinion (warning exaggerated):
As our country moves closer and closer to a 2 class system of only the rich and the poor, it’s amazing that a company which serves only the rich (more…)

Reaching Mass Acceptance at LinkedIn – it’s time.

by fvm

Reaching mass acceptance of LinkedIn takes time.  It took a long time for everyone to start using email.  It took even longer to get everyone to use the internet everyday, for one reason or another.  Now, seemingly everyone has some kind of social profile.  Its becoming hard to find someone who doesn’t at least have a Facebook account.  But every day I come across someone who’s heard of LinkedIn but isn’t “using” it.  LinkedIn hasn’t gained the mass acceptance of facebook and its granddaddy the email client.  Most people assume that social networking, like Facebook and LinkedIn, requires a deep investment of  time.  Indeed, time is money.  “Oh I don’t do LinkedIn.. I just don’t have the time for that”.  My response is,  do you think I do?  Do you think the CEO who runs a 500 person company and two businesses has more time than you?  Its a common complaint (excuse, rather) that I hear from people who avoid “investing” time (more…)

SEO Mistakes When Redesigning

by Mark Hess

Tropicana's Bad RedesignWe here at Full Voice Media are getting ready to redesign our site; to update our ideas and thinking; to add more portfolio pieces and to have some fun. Our online marketing and website design experience always leads to new, evolved perspectives on the easiest, most stimulating and useful ways to present information and attract viewers and clients, so we commit to tweaking the site every year or so. It’s just so amazing how fast social media marketing changes and how many possibilities are out there for new improved web design and communication avenues.
Apropos of our eminent change, I came across this interesting article by Robbin Steif (more…)

The importance of a profile picture

by fvm

In today’s social world – the importance of maintaining a professional image on the internet is more important than ever.  A profile picture in your facebook/twitter/[insert social network]  profile that shows you having far too much fun at the Christmas party might not convey the best impression about you and your business.

Mashable has put together some great tips about creating the perfect profile picture.

No matter how much quality information or witty repartee we send out into our social networks, first impressions are almost always visual. It doesn’t take a rocket scientist to understand that the first thing we see when checking out a new Twitter (Twitter) follower, Facebook (Facebook) friend, or LinkedIn (LinkedIn) connection is a profile photo. And in a world of quick clicks and divergent attention, if the photo you present isn’t eye-catching, or illustrative of your personal brand, you may miss your shot at making a positive first impression.

Check it out:

5 Tips for Creating the Perfect Profile Pic


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May

10 Questions to Evaluate a Social Media ‘Expert’

by Mark Hess

"Expert"

by ian lurie

If you know more than 5 people, chances are you now know someone who declares themselves a social media expert. How can you tell if someone’s claim of expertise is legit? Here’s my quick quiz. Ask each question and take the appropriate action:

1: Do you have a blog?

If the expert answers ‘no’, that may be OK. (more…)