Articles for the ‘Tech News’ Category

Apple just became more valuable than Microsoft.

by Alec
Apple Surpasses Microsoft as Most Valuable Technology Company. Apple, the maker of iPods, iPhones and iPads, overtook Microsoft, the computer software giant, on Wednesday to become the world’s most valuable technology company. In intraday trading this afternoon, Apple shares rose 1.8 percent, which gave the company a value of $227.1billion, while Microsoft’s value is about $226.3 billion. This changing of the guard caps one of the most stunning turnarounds in business history, as Apple had been given up for dead only a decade earlier.
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My “PC-Fanboy” opinion (warning exaggerated):
As our country moves closer and closer to a 2 class system of only the rich and the poor, it’s amazing that a company which serves only the rich (more…)

SEO Mistakes When Redesigning

by Mark Hess

Tropicana's Bad RedesignWe here at Full Voice Media are getting ready to redesign our site; to update our ideas and thinking; to add more portfolio pieces and to have some fun. Our online marketing and website design experience always leads to new, evolved perspectives on the easiest, most stimulating and useful ways to present information and attract viewers and clients, so we commit to tweaking the site every year or so. It’s just so amazing how fast social media marketing changes and how many possibilities are out there for new improved web design and communication avenues.
Apropos of our eminent change, I came across this interesting article by Robbin Steif (more…)

iPhone Apps: VALUABLE

by Alec

Apple’s iPhone is selling like hotcakes. The device is hugely popular and it is only picking up steam.

The company sold 8.75 million iPhones in the quarter for 131% growth year-over-year!

What does this say to me? iPhone Apps are HUGELY valuable. Your company will benefit if it can create an app people want to carry around with them (and the bar is not very high as there is no real limit to the amount of apps one can put on their iPhone).

How does one go about getting an App made? Send me an email, alec@fullvoicemedia.com, and we can discuss. Hope to hear from you.

21
Apr

How Google Search Works, Briefly

by Mark Hess

Google video

cccccccccccccccccccccccHow does Google decide a websites ranking? Well there’s a little video they made to help explain it. It’s not very deep, but you do get the idea that quality links to a site are more important than links out or keywords, and quality is measured by how in depth and targeted the whole set of pages are on any given site. There are also little videos on how Google ads and apps work. It’s worth a few minutes.

The Apple iPad. Just a bigger iPhone.

by Alec

The iPhone is amazing. It may be the greatest mobile device since the first cell phone. It has changed the way people get and use information. It made the internet browsing experience enjoyable on a phone (something that RIM’s Blackberry and Nokia’s smartphones have not been able to do).

I can type “deli” into the iPhone’s google maps, see only the results right around me using the device’s GPS, and click twice to have that same device start calling the place. And yes, if you don’t already know there is really is an “app” for just about every single “that” you can imagine. I can’t say enough good things about the iPhone…

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Today Apple announced the highly anticipated tablet PC they are calling the “iPad.” I’m disappointed.

(more…)

27
Jan
Categories: Advice, Tech News, iPhone

Tools to Use on your Real Estate Website

by Alec

The days in which a static website was acceptable have long passed.

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This is not because we have become needy internet consumers who need moving images, crazy page transitions, pop-up effects and glowing rollovers (though in moderation all these elements can be quite appealing), no its because there is just so much more a website can do.

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It no longer has to be a glorified business card, your website can be a robust tool of interactivity featuring a wide range of useful functionality. The company 1000watt consulting put together a great list of tools to use on your website. This is a company which focuses on servicing top tier brokerages, media companies and dot coms so while many of these are of particular use to that crowd, most sites and marketing campaigns could benefit from integrating some or all of these tools. The list is after the break. Enjoy. (more…)

6
Jan

Social Media Will Change the World: the Stats

by Mark Hess

Mona Lisa Prince Ad by Mark Hess
Mona Lisa Prince Ad by Mark Hess

I’ve been in the communications business for over 30 years. I came to it naturally I suppose, as my father had been an award winning TV and print designer/illustrator before me. I began as an illustrator and eventually segued into design, marketing, advertising and promotion. Gradual overall changes in the field are common as times move on; but I (well no one, actually) have never seen such a quick, fundamental change in the advertising and marketing landscape as what we are going through at the moment. Traditional print, radio and TV mediums are suffering lose of revenue as the web becomes a more (more…)