by Mark Hess
Facebook is not a trend; not for casual users and not for marketing. It’s a fact. The post below comes from our friends at Social Media Examiner and is more proof that we all have to respect and utilize Facebook in our promotion efforts.
5 Studies Show Facebook #1 in Social Media
By Amy Porterfield
Published March 15, 2010
When you hear that Facebook is yanking Yahoo from its ranks and inching up on Google’s traffic throne, you can’t help but pay attention.
And if you work for a business or own one, it’s likely that social media marketing is on your radar. More and more marketing dollars are beginning to shift toward social media marketing and this trend only continues to climb.
Here are 5 studies that show how Facebook is undoubtedly a leading online social contender…
http://www.socialmediaexaminer.com/5-new-studies-show-facebook-a-marketing-powerhouse/ …
by Mark Hess
Author Michael Stelzner, has put together an interesting report based on a survey of 900 marketers. The report looks at the state of social media marketing. The link at the bottom of this post takes you to the source which includes a video by Stelzner about his in-depth report, “Social Media Marketing Industry Report”
Interesting stats from the report include:
- 88% indicated they were employing social media for marketing purposes
- 72% have only been using social media marketing for a few months
- 64% of marketers are using social media for 5 hours or more each week
- 39% are using it for 10 hours a week
- 81% say the number-one benefit is generating exposure, followed by increasing traffic and building new …
by mike
Ramon Ray from OPEN Forum wrote an great article the other day called 30 Reasons Why Old Fashioned Websites and Email Marketing are Best for Growing Businesses. As businesses meds online without prescription try to keep up with emerging trends in marketing they often forget about the importance of looking after their own website and catering to their web clientel. Social media marketing is important, but it should not distract the visitor away from making a purchase on your website because they’re too busy playing Facebook Pirate Poker while browsing your Facebook Fanpage. As the web becomes increasingly more social the importance of integrating a social media interface with your website has become equally as important as creating a beautiful web front, but it should not overshadow.
The website should be the hub of your business and the social media pages should integrate and compliment the website. I use the analogy of the tradeshow booth. The social media profile is the tradeshow booth at other locations on the internet, while your website is the brick …
by Alec
Apple Surpasses Microsoft as Most Valuable Technology Company. Apple, the maker of iPods, iPhones and iPads, overtook Microsoft, the computer software giant, on Wednesday to become the world’s most valuable technology company. In intraday trading this afternoon, Apple shares rose 1.8 percent, which gave the company a value of $227.1billion, while Microsoft’s value is about $226.3 billion. This changing of the guard caps one of the most stunning turnarounds in business history, as Apple had been given up for dead only a decade earlier.
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My “PC-Fanboy” opinion (warning exaggerated):
As our country moves closer and closer to a 2 class system of only the rich and the poor, it’s amazing that a company which serves only the rich
…
by mike
Reaching mass acceptance of LinkedIn takes time. It took a long time for everyone to start buy meds online without prescription using email. It took even longer to get everyone to use the internet everyday, for one reason or another. Now, seemingly everyone has some kind of social profile. Its becoming hard to find someone who doesn’t at least have a Facebook account. But every day I come across someone who’s heard of LinkedIn but isn’t “using” it. LinkedIn hasn’t gained the mass acceptance of facebook and its granddaddy the email client. Most people assume that social networking, like Facebook and LinkedIn, requires a deep investment of time. Indeed, time is money. “Oh I don’t do LinkedIn.. I just don’t have the time for that”. My response is, do you think I do? Do you think the CEO who runs a 500 person company and two businesses has more time than you? Its a common complaint (excuse, rather) that I hear from people who avoid “investing” time …
by Mark Hess
We here at Full Voice Media are getting ready to redesign our site; to update our ideas and thinking; to add more portfolio pieces and to have some fun. Our online marketing and website design experience always leads to new, evolved perspectives on the easiest, most stimulating and useful ways to present information and attract viewers and clients, so we commit to tweaking the site every year or so. It’s just so amazing how fast social media marketing changes and how many possibilities are out there for new improved web design and communication avenues.
Apropos of our eminent change, I came across this interesting article by Robbin Steif …
by Mark Hess
In the world of search engine optimization (SEO), nothing rules supreme quite like the prospect of getting someone to link to your Web site. Once your site is properly optimized, you can attract niche traffic to your site and increase the amount of inbound links pointing in your direction. But how do you launch an SEO program that will actually produce results?
Believe it or not, the good, old-fashioned press release still has a place in today’s …
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